A business card is a small card that has the information of a business or its representative. Back in the 1990s and early 2000s business card was the trend. Every single person who owned a business or employed somewhere wanted to carry a business card that they would give to the new people they meet. This helps people remember each other and catch up later if required or if need raises. This is the reason why business cards where launched. When you are trying to help people with your details or trying to get someone else’s details you always fail to find a paper and a pen at the right time. But in case if you carry a business card you can simply give it, shake hands and leave.
Are there business cards anymore?
Though business cards were very much useful, their usage was highly reduced when technology took over. With smartphones and palmtops along with the increase in technology, you can carry like a hundred thousand business cards in one go. So is the idea of the business card has taken the down lane and has gone useless? No, a few people think so. Even today people find business cards highly useful and do not call it an outdated idea. So here are some of the reasons as to why business cards matter even today.
It gives you a rush:
Imagine that you have gotten into a profession or you have started your own business that was your long-time dream. Now getting to see your first business card printed is a pleasure by itself. You will never get to enjoy that feeling when you e-market or e-introduce yourself. This the first reason as to why business cards matter even today.
You are making it more personal:
Technology connects the whole world to your doorstep and helps you have things at the tip of your fingers. But it is the same technology that stopped personalized communication, the importance of touch and door to door interaction. Though it is shameful, we should still accept the fact that we have a lot of friends on FB, but we do not know the person next door.
Still, an effective tool:
With the growth of technology people simply skipped the idea of business cards in business, and the use of business cards have grossly gone down. With this being the situation, if you use a business card you will be one among the very few who use business cards even today. That makes you more noticeable and helps you stand apart from the crowd. Your marketing strategy gets better with a business card.
Better projection of brand:
Since business card had become an effective tool as we stated earlier, your brand is projected better but how. With almost all of us aware of the fact that cards have gone down, out of the blue if someone sees the card, it immediately catches the attention of the person. Your brand is projected better physically in this digital world.
You can be choosy and is still easy:
Unlike the e-platform where we share information and details regarding business, with a business card it is you who is going to determine who has to see the information and who shouldn’t. So if you are quite choosy, then you are the business-card-type person.